Tuesday, February 7, 2012

Local Lighthouse Changes How Internet Marketing and SEO ...


Tustin, CA (PRWEB) February 02, 2012

Local Lighthouse is revolutionizing the SEO industry by directly connecting small business owners to their websites and SEO Company. In January, the Internet Marketing company introduced a new online portal called PARC, or the Performance and Reporting Center, which will allow small business owners instant access to nearly every aspect of their marketing strategy. PARC is designed to exponentially increase awareness on the performance of a website, serve as a valuable conduit between the team members of the SEO company and the client, as well as give the client a way to update their site and social media platforms more efficiently than ever before.

Local Lighthouse designed the integrated system that they call PARC with their clients? needs in mind. PARC allows greater access to the SEO team that built the Internet marketing strategy and improves communication with the web designers that engineered the site for maximum performance. The online portal is designed with an easy-to-use interface that allows the client to navigate through a reporting feature that clearly shows the client which top keywords are being optimized and why those specific keywords were chosen. In addition, PARC displays commentary on every part of the process of site creation, even highlighting the exact, up-to-date statistics on the site?s performance. Local Lighthouse designed a FAQ section to help with any queries and constructed a way for the client to interact directly with the SEO team. The company will soon be developing features that allow clients to request specific changes to their sites as well as a way for them to instantly update all of their social media from a single platform. PARC is equipped with virtually every aspect of a small business? Internet marketing strategy.

According to Senior SEO Technician Nic Hondel, ?PARC not only brings our SEO services to the next level of Internet marketing, it challenges the boundaries that many SEO companies are afraid to cross, giving the client direct access to the very team that created their site and allowing the client to easily and efficiently make the changes they want.? Mr. Hondel maintains, ?Right now, we are simply laying the groundwork. PARC will soon offer nearly everything a small business owner will need to effectively market their products or services.?

Local Lighthouse is confident that their new investment and endeavor will change the way small businesses and SEO companies interact, giving more control and insight to the client than ever before. Local Lighthouse hopes to expand PARC?s features, making it even easier for small businesses to market themselves on the Internet by taking advantage of new marketing strategies. Local Lighthouse released the first version of PARC earlier this month.

About Local Lighthouse:

Local Lighthouse is a Tustin, CA based SEO company that provides unparalleled internet visibility to its local and small business clients for a competitive advantage. Local Lighthouse works closely with each client to produce a custom website that maximizes web traffic. For more information, please visit http://www.locallighthouse.com or call (888) 370 ? 8231.

Public Relations Contact:

Houston Fraley

Phone: 714.361.8451

Email: Houston.Fraley(at)locallighthouse(dot)com

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